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​       There is a crisis that millions of families face each fall: how to get their child into highly selective colleges in the United States. In 2016, the Ivy League received over 250,000 applications for 14,000 spots, while one of the top public universities in the country, UCLA, received over 100,000 applications for the 5,800 spots in its freshman class.   This crisis spirals out of control as the number of applicants from the United States and abroad skyrockets.   
     Whether your child dreams of attending Harvard or Berkeley, this book empowers your child to use strategic planning years before submitting a college application and marketing in the applications to stand out and earn admission.  This step-by-step guide to earning admission to highly selective colleges teaches:
  • How your child can select and take classes in high school to stand out from other straight 'A' students.
  • How your child can dramatically increase her odds of admission by strategically choosing a major.
  • How your child can write a personal statement that sets her apart from other applicants by demonstrating perspective, passion, and maturity.
  • How your child can build a slate of extracurricular activities that admissions officers find valuable. 
  • How your child can secure hundreds of thousands of dollars of merit scholarships and massive need-based grants even if your family earns over $100,000 per year. 
     Earning Admission: Real Strategies for Getting into Highly Selective Colleges analyzes every component of the college application process and what admissions officers look for in those components.  This book teaches families how to use strategy and marketing in every application component to persuade an admissions officer to admit their child.  Earning Admission​ is available in English and Chinese. 

Press Release for Earning Admission

What people are saying about Earning Admission:

I will be facing this process within 3 years or so. Before the interview I dreaded the process. Today I look forward to it. Greg makes you look at the process much differently. I highly recommend this book!
     - Bob Brooks, Prudent Money Radio Show

The ultimate guide on how to help your child getting into highly selective colleges. Everything you need to know to set your child up for success.
     - Scila Colombo,  The Serial Reader

The hallmark of a well-written advice book is that it leaves you inspired to move forward with a clear plan of action. Earning Admission: Real Strategies for Getting into Highly Selective Colleges, a new book by Greg Kaplan, investment banker turned college advisor, definitely fits the bill.
      - Lori Dunlap, Gifted Homeschoolers' Forum 

College admission has changed a lot since I went! This book is a great roadmap of things to consider and plan for during high school, so that your student is ready when applying to colleges. I learned things that I wish I'd known when I was in high school, but luckily things were not as competitive back then.
      - Janette Forman, Educator at The Center For Gifted

Earning Admission taught us everything we needed to know about making our daughter a unique and competitive applicant.  It helped us figure out how to help our daughter get into Yale. 
     - Jay C., parent of a Yale undergrad: 

This is a must read for any parent with a child in high school or a child entering high school with an eye toward college. It is full of little tips and tricks that on one hand seem so obvious, but yet I didn't seem to think of them myself! It is well organized and an easy read. Also a great resource to refer back to during various stages in your child's life.
     - Jared K., Penn and UCLA Law Alum